Selling to the Mid- and Enterprise Markets – Webinar

MSP Mastered® Certification Program

Thursday, November 18th @ 9am PT

Selling to the Mid- and Enterprise Markets

I’m delivering my NEW MSP Mastered® Certification Program FREE in 2021!

My Twenty Second Webinar in the Series Starts Thursday, November 18th@ 9am PT

Selling to the Mid- and Enterprise Markets: During this advanced business growth session, I’ll reveal the unique strategies, tactics and sales cycle modifications necessary to compete and win sales in the mid and enterprise markets, where your ultimate decision maker is more likely to be an IT Manager, VP or CIO.

I’ll share the requirement for, and how to leverage your vendor and distributor relationships in these high-value engagements and strengthen your sales strategy with paid Proof of Concepts (POCs) and trials to increase your win rate.

Session attendees receive the following MSP Mastered® tool: Technology Sales Plan Template

About the MSP Mastered® Certification Series

The MSP Mastered® Certification Series includes 4 Levels with 6 live thought-leadership Webinar classes each plus Q&A, along with a quiz; and the tools, templates and resources needed to implement the strategies covered, and is delivered twice a month throughout 2021.

First up is Level One: Operational Fundamentals (Available On-Demand)

Jan 21: Understanding Your Financials

Jan 28: Determining Your True Cost of Service Delivery and Profit

Feb 11: Staffing, Hiring, and Designing High-Performing Compensation Plans

Feb 25: Pricing and Bundling for Profit

Mar 11: Developing Effective Master Service Agreements and SOWs

Mar 25: Optimizing and Integrating Your Business Platforms

Second is Level Two: Service Essentials (Available On-Demand)

Apr 8: Project Management Best Practices to Eliminate Scope Creep and Seep

Apr 22: The Service Dispatch Process for SLA Success and Max Tech Utilization

May 13: Service Desk Incident Escalation & Lifecycle Manage. for Resolution

May 27: Service Desk Reporting and KPI Analysis

Jun 10: Service Desk Management for Continual Improvement

Jun 24: New Client On-Boarding by the Numbers 


Third is Level Three: Sales Mastery (Available On-Demand)
Jul 15: Marketing and Lead Generation

Jul 29: Sales Prospecting and Appointment-Setting

Aug 12: Sales Qualifying

Aug 26: Sales Proposal Development

Sep 16: Delivering the Sales Presentation

Sep 30: Overcoming Objections and Closing the Sale


Fourth is level Four: Business Growth Optimization

Oct 14: Growing Client Lifetime Value with Effective QBRs

oct 28: Advanced Prospecting with Live Events

Nov 10: Advanced Up-Selling and Cross-Selling Techniques

Nov 18: Selling to the Mid- and Enterprise Markets

Dec 2: Strategies to Accelerate Growth Via Acquisition

Dec 16: Exit Strategies – Selling at the Highest Valuation


I encourage you and your staff to register for my Free MSP Mastered® certification program now, and I look forward to seeing you online!

**Outstanding presentation** This is gold! – Scott

Great job, thanks for the great info! Lots to digest – Todd

Thank you very much for this valuable information. Awaiting next class – Nick

Yoohoo! Not bored after one hour – that’s a huge zoom day! – Vasile

Great presentation! Thanks very much! – Nate

Excellent presentation, thank you! – Chris

Wow! Thanks very much guys for such a great and informative session! – Max

Register Now

Plus: Click here to register for more of our weekly MSP Mastered® Webcasts as they’re scheduled – check back often!

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